Reach more buyers
Close deals with international buyers looking for an alternative to standard leases or risky company structures.
Better-than-Freehold™ helps you reach more investors and sell faster. Test a selected unit or villa through a clearer international-buyer route: a branded BtF™ Enabled page, a controlled product journey, agent distribution where appropriate and project-specific commercial terms. We offer a documented framework designed to support independent legal review, subject to the relevant property, title, transaction documents and Land Office requirements.

Register to open a developer case: you receive the developer guide, sales playbook and the path for securing your current inventory.

The pilot is designed to fit alongside the developer's existing sales process, subject to the agreed unit, documents, pricing and buyer journey. Better-than-Freehold™ provides a professional, documented structure for your buyers at the point of completion.
We replace risky “handshake” leases with a professional team, including an independent security agent working under the relevant transaction documents.
Structural legal opinion
Leading tier-one regional and Thai counsel
Tax compliance review
A leading global tax advisory firm
Each review has a defined scope, assumptions and recipients. Neither is advice on your project.
Close deals with international buyers looking for an alternative to standard leases or risky company structures.
The framework is being developed with future financeability in mind; no financing availability or lender acceptance is currently promised. Financing is a future BtF™ workstream and is not part of the current BtF™ Enabled offer unless confirmed in writing for a specific case.
A registered lease of no more than 30 years, together with agreed contractual Year-30 mechanisms. Any later lease or sale remains subject to then-applicable law, authority, agreement and Land Office requirements.
Designed to support independent buyer-lawyer review; outcome depends on the property, documents and transaction.
Better-than-Freehold™ slots in at the point of sale. We provide the agreed BtF™ Enabled product route and transaction framework, alongside the relevant legal and operational review.
We replace risky workarounds with a transparent, contract-based structure that your buyers’ lawyers can review independently.
Where agents are used, you approve which agents list which units. Commission settings are agreed privately and are never shown to buyers.
International interest in Thai property is still high, but the old ways of holding it are failing. Today's investors and buyers are more cautious; they expect real security and will walk away if they don't find it. Developers can test a clearer international-buyer proposition through a defined, property-specific pilot.
01 / Beyond “Handshake” promises
The era of “30+30+30” lease promises is over. Investors and buyers no longer accept lease renewals that depend on a future owner’s cooperation. They want rights that are documented and, where accepted, registered.
02 / Nominee enforcement
Using local names to hide ownership is now being strictly investigated across Thailand. With new laws and thousands of companies under review, investors are looking for a transparent, lawful way to secure their rights. Better-than-Freehold™ replaces these risky workarounds with a professional, transparent model structured in accordance with Thai law.
03 / A defined pilot
Give a selected unit or villa a branded BtF™ Enabled page and a controlled product journey, on project-specific commercial terms, before deciding on anything wider.
| Feature | Better-than-Freehold™ | 30-year lease | Nominee company | Decline foreign sales |
|---|---|---|---|---|
| Legal for foreigners | Yes, subject to the property, title, documents and Land Office requirements | Yes | Prohibited | n/a |
| Buyer security beyond 30 years | A registered lease and mortgage, where applicable, together with an Option Agreement documenting contractual Year-30 mechanisms. No automatic renewal or guaranteed Year-30 outcome. | No, depends on renewal | n/a | n/a |
| Buyer financing | Future workstream; not part of the current offer | No | No | n/a |
| Survives buyer's lawyer due diligence | Designed to support independent buyer-lawyer review; outcome depends on the property, documents and transaction. | Increasingly no | No | n/a |
| Closes the sales velocity gap | Designed to, through a clearer international-buyer route | Slowing | Closing fast | Lost sales |
| Developer's own legal exposure | The developer retains its ordinary project, title, construction, tax, disclosure and sale obligations. | Ordinary obligations | Severe and increasing | Ordinary obligations |
A general comparison, not advice on any property. Outcomes depend on the property, title, documents and transaction.
Thai courts often reject property structures that try to hide who is really in control. Better-than-Freehold™ is different: it is structured in accordance with Thai law, with no hidden deals or secret owners. The framework is intended to document the relevant rights transparently. Registered rights, where accepted and registered, may bind successors in title, subject to the final documents and applicable law.
Better-than-Freehold™ is designed to work for any project, from single villas to large developments. Our fees are tailored to your project's size and complexity. Costs, timing and funding responsibility are agreed in the project commercial schedule before a unit is marketed as BtF™ Enabled. You can find clear cost examples and a detailed walkthrough of a typical transaction by registering in our developer portal.
Register now to open a developer case and receive our complete sales guide and a step-by-step example of how the numbers work for a typical property sale.
Build it in from the start. We provide a documented framework that gives your sales team a clearer international-buyer route from the very first reservation.
Offer international buyers a route your competitors may not have. It’s a positioning decision you can test on a selected unit or villa first.
Bring leads back to the table. If investors and buyers have walked away over legal concerns, the framework is designed to support their lawyers’ independent review.
Move to a model structured in accordance with Thai law, with a clean, professional divestment path for your company structure.
Sign up for a complete look at the Better-than-Freehold™ model. Our developer portal includes: